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About

W H O   A M   I   ?
Senior Copywriter. Creative Storyteller. 

I’ve been told that I came out of the womb with pen in hand and my mother still holds a grudge to this day. At the earliest age I can remember I became obsessed with words. They were my toys, my friends, my tools, and I learned to use them wisely and effectively. I’ve been fortunate to have enjoyed a successful career doing what I love, and I’m humbled to be recognized as one of Las Vegas’ premier copywriters. I have received many awards and accolades for my work, and as far as I’m concerned, I’m just getting started.

Award-Winning Copy

Multiple Telly

Awards

Multiple Addy

Awards

Multiple WIC

Awards

Experience

C U R R E N T  :

  Freelance Copywriter   |   National

 
VIDEO SCRIPTWRITING - HEALTHCARE

  28 Team Member training video scripts for national healthcare organization      

 
NEW IMAGE/CTA CAMPAIGN - DENTAL GROUP

  Positioning copy, new television and radio commercials  


  POSITIONING - CAR DEALERSHIP

  Television scripts and collateral copy 

 
SCRIPTWRITING - CASINO PRODUCT ROLL-OUT

  Television and radio scripts for new player loyalty program


  NEW IMAGE CAMPAIGN - LEGAL FIRM

  Television scripts and strategy

1 9 9 8  -  2 0 1 9  :

  Director of Creative Services   |   Station Casinos, Las Vegas, NV 

 

  Served as Senior Copywriter for over 30 clients in Nevada, California and     

  Michigan. Provided creative direction for the majority of marketing projects, from collateral material to broadcast media. Experienced in all types of media – traditional to social.

1 9 9 4  -  1 9 9 8  :

Senior Copwriter    |   McNabb DeSoto & Salter, Las Vegas, NV

1 9 8 5  -  1 9 9 4  :

Senior Copywriter   |   LeDonne & Wilner Advertising, New York, NY

       

Senior Copywriter for a diverse roster of entertainment-related clients. Wrote print, tv, outdoor and collateral for Broadway shows, live concerts and events, sports, cinema.

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